Web 2.0. is so important to the auto industry that car dealers should incorporate social media rules in their employee handbooks. That’s the opinion of Goldman & Associates EVP Audrey Knoth, who recently guest-authored an article on the topic for…
Category Archives: New Media
PEJ Gives Blogs Their Own Index
Yet another indication of the growing influence of blogs … the Project for Excellence in Journalism has debuted a New Media Index.
Where Journalism Came From & Where It’s Going
A new 2,000-plus page anthology of journalism through the ages has provoked a thoughtful review in The Times of London about how professionals journalists evolved and where they are going.
Obama’s Social Network Gets Call To Help
A text-message call for volunteers and donations to help with the California fires appears to be the first use of President-elect Obama’s social network. But as Ariana Huffington puts it, will there be substance to this?
Obama’s 2.0 Approach to Public Policy
President-elect Obama plans to use social media to appeal directly to the public on policy. This will be the first president to do so. The plan, reported by the Associated Press and publishered here in the Richmond Times-Dispatch, is to use…
Crowd-Funding News Site Launches
This week marked the official debut of Spot Us, a web site that seeks to prove that crowd-funding could be a new model for the clearly-ailing news business. Essentially, the site posts potential news story topics - in-depth and rather…
Obama Won — In Social Media
Goldman EVP’s Web Mandate for Auto Dealers Published
Auto dealers must embrace Web 2.0. if they wish to survive the economic crisis … and flourish when the good times return. That’s the subject of an article by Goldman & Associates executive vice president Audrey Knoth that was published today…