Category Archives: Public Opinion

Americans Say Media Inaccurate, Politically Biased

Most Americans don’t think the news media get the facts right and the majority say they are biased politically, too.  That’s the finding of a new survy by the Pew Research Center for People & the Press.

Would Medicare Get the OK Now?

An interesting question is the focus of new work by the Pew Research Center for the People and the Press … which is whether Americans would support Medicare if it were being proposed for the first time now, instead of more…

Bitter Brews for Coffee Chain’s Brand Image

Starbucks’ once-hallowed brand image continues to be under attack.   McDonald’s, Dunkin’ Donuts, and other competitors are aggressively pushing the quality and lower price of their coffee.  Consumers are cutting back on expensive lattes due to the economy.  And now Starbucks…

Client’s 140-Mile Ed Run Captures Attention

The San Jose Mercury-News online is spotlighting the San Carlos Charter Learning Center, a Goldman client, today … students, teachers, and parents with the school, which is California’s founding public charter, will run a 140-mile relay to Sacramento this weekend…

Comments Boon for and Bane of the Media

News stories are increasingly becoming the point of departure for discussion, rather than the final word on the subject, thanks to the “comments” feature on many news media sites. Comments are both a boon for and the bane of media…

Goldman Client on Huffington Post Blog

Goldman & Associates is working with California’s founding public charter school, the San Carlos Charter Learning Center, as it prepares for a 140-mile relay run by students, teachers, and parents that’s aimed at raising awareness of the need for better…

Goldman Prez on the Increased Importance of Reputation Management

Goldman & Associates president Dean Goldman published his thoughts on how the reputation management is more important than ever because of the current economic climate.  His op-ed ran in the Virginian-Pilot.

Obama’s Social Network Gets Call To Help

A text-message call for volunteers and donations to help with the California fires appears to be the first use of President-elect Obama’s social network. But as Ariana Huffington puts it, will there be substance to this?

Obama Won — In Social Media

It may be obvious, but as ReadWriteWeb reports, Barack Obama did dominate social media during the election.

Goldman EVP’s Web Mandate for Auto Dealers Published

Auto dealers must embrace Web 2.0. if they wish to survive the economic crisis … and flourish when the good times return.  That’s the subject of an article by Goldman & Associates executive vice president Audrey Knoth that was published today…