Category Archives: Public Relations

WashPo on Twitter and the NFL

An interesting story in the Washington Post about how Twitter may affect the image of the NFL.

WaPo Reprints Article from Hospital Magazine

Amid the controversy over the Washington Post’s plan to sell participation in “salons” with its reporters at its publisher’s home, less attention has been paid to another interesting development that reflects the changing ways traditional media are operating — the…

Goldman Captures National PR Award

Goldman & Associates Public Relations has won a bronze award in the National Mature Media Awards competition.  The honor, the top awarded in its category, came for public relations work on behalf of client Benchmark Assisted Living.  Benchmark, headquartered in…

Goldman Launches Practice for Businesses Entering Public Sector

Goldman & Associates has established a new practice that assists with messaging; grassroots programs; political, community, and stakeholder outreach and other related tactics for companies proposing to assume responsibility for public infrastructure facilities. The Public-Private Partnership Projects practice is being…

Media-Wise, Current Prez More Successful Than the Last Two in his First 100 Days

While the news media is dissecting President Obama’s first 100 days in office, a new study examines how the media have covered the prez since he took office.  According to the Pew Research Center’s Project for Excellence in Journalism, reporting…

Goldman EVP’s Article on Golf as a Game for Life

Golf really is a game for life … and it is providing life-affirming joy to people with Alzheimer’s who reside at Silverado Senior Living … that’s the message in the article by Goldman executive vice president Audrey Knoth just published in…

Goldman Prez on the Increased Importance of Reputation Management

Goldman & Associates president Dean Goldman published his thoughts on how the reputation management is more important than ever because of the current economic climate.  His op-ed ran in the Virginian-Pilot.

Obama Won — In Social Media

It may be obvious, but as ReadWriteWeb reports, Barack Obama did dominate social media during the election.

Goldman EVP’s Web Mandate for Auto Dealers Published

Auto dealers must embrace Web 2.0. if they wish to survive the economic crisis … and flourish when the good times return.  That’s the subject of an article by Goldman & Associates executive vice president Audrey Knoth that was published today…

PR Tips for Execs in Today’s Economy

With today’s economic situation and the incessant media coverage of it … Goldman & Associates president Dean Goldman says executives need to communicate frequently and well with their workforces.  He wrote about this in a recent edition of Inside Business.