Goldman's PR Podcasts

Engaging Your Employees

Posted on Monday, October 22, 2007 at 11:42AM by Registered CommenterGoldman & Associates | CommentsPost a Comment

"Employee engagement" is a current PR buzz-phrase ... this podcast explains what it is and why it matters.

Podcast length: 1 minute, 33 seconds.

 

Employee Engagement - What It Is & Why It Matters

Basic Steps for Developing a Crisis Comms Plan

Posted on Wednesday, September 19, 2007 at 02:31PM by Registered CommenterGoldman & Associates in | CommentsPost a Comment

Even if you don't have a large in-house PR department or work with a PR firm, you can still develop a basic crisis communications plan for your organization.  This podcast tells how.

Podcast length: 2 minutes, 32 seconds

Basic Steps for Developing a Crisis Communications Plan

Crisis Communications Plan Vital for All Organizations

Posted on Friday, August 10, 2007 at 10:00AM by Registered CommenterGoldman & Associates in | CommentsPost a Comment

Many companies have plans for how to operate in a crisis, but far fewer have procedures for communicating  during an emergency.  This podcast talks about why it's essential.

Podcast length: 2 minutes, 11 seconds.

Crisis Communications Plan is Essential

Short PR Message Crucial

Posted on Sunday, July 22, 2007 at 12:17PM by Registered CommenterGoldman & Associates | CommentsPost a Comment | References1 Reference

Developing and consistently expressing a short public relations message is a fundamental business essential, as this podcast explains:

Podcast length: 1 minute, 30 seconds

Develop a Short, Effective PR Message

How to Talk to Your Lawmakers

Posted on Friday, April 20, 2007 at 01:22PM by Registered CommenterGoldman & Associates in | CommentsPost a Comment

It's important that every company and organization keep a close eye on legislation that could affect them, and that executives move quickly to talk to lawmakers about issues that could have an impact.  This podcast explains how:

Podcast length: 1 minute, 52 seconds

How to Talk to Your Lawmakers